Once you get beyond all of the ‘man of mystery’ smoke and mirrors surrounding Jupiter in Velvet, the single “The World Didn’t Start with U” is actually pretty good. It’s a bit of a glam stomper that opens with programmed drums, a big, distorted guitar riff and a fairly simple guitar melody before leading in to a vocal with elements of Bowie, Bolan and maybe even Brett Anderson in the raucous chorus. It’s big and bold, and not too subtle, the hooks are effective and the voice has that suggestion of camp and androgyny that worked so well for the glamsters in the seventies (and nineties). The video combines a bit of mime performance with a suitably enigmatic storyline built around the viewer becoming part of the story. But here, have a look for yourself:
“The World Didn’t Start with U” is out on October 16th.
